Why build an agentic business on Whop?

Whop gives you the infrastructure to launch and sell fast:

  • Built-in payments — Sell access instantly with pricing options
  • Built-in community — Use chats and forums to engage customers
  • Built-in growth — Get exposure via Whop’s marketplace, SEO, and content rewards

You still need to build the agent logic — but Whop handles the distribution, onboarding, monetization, and user experience so you don’t have to reinvent everything around it.


How to build an agentic business

  1. Pick a niche (sports, crypto, finance, etc.)
  2. Script your output logic (daily picks, briefings, templates, etc.)
  3. Use the Whop API to publish and sell

Example agentic businesses

Daily Sports Picks

Customer Journey:

  • User lands on your Whop store and sees a headline about today’s games
  • They subscribe to get daily picks posted in a private forum or chat
  • The AI posts daily betting advice, updates game commentary, and sends recaps
  • Users ask questions or engage — AI replies or creates reactions
  • You retain users with content rewards, chat banter, and occasional DMs

Step 1: Create a Whop

Use the createAccessPass mutation to generate a store with a relevant title:

mutation {
  createAccessPass(input: {
    title: "BetBot Daily Picks",
    headline: "AI-generated daily sports betting picks and commentary"
  }) {
    id
    route
  }
}

Step 2: Create a Pricing Option

The createPlan mutation allows you to set the pricing model for the store:

mutation createPlan {
  createPlan(input: { 
    accessPassId: "your_access_pass_id", 
    planType: renewal,
    billingPeriod: 30,
    renewalPrice: 15.00, 
    baseCurrency: usd 
  }) {
    id
  }
}

Step 3: Daily Forum Post

Each day, the agent generates a new post:

mutation createForumPost {
  createForumPost(input: { 
    experienceId: "exp_123",
    title: "April 3rd Picks: NBA + MLB",
    body: "🏀 Suns ML, 📈 Over 213.5 in Knicks game. MLB: Take Braves -1.5"
  }) {
    id
  }
}

Step 4: Update Store Headline

Highlight urgency based on that day’s games.

mutation updateAccessPass {
  updateAccessPass(input: { 
    accessPassId: "your_access_pass_id", 
    headline: "New Store Headline" 
  }) {
    accessPass {
      id
      headline
    }
  }
}

Step 5: Send Chat Messages

Post picks to live chat for active users:

mutation sendMessage {
  sendMessage(input: { 
    experienceId: "EXPERIENCE_ID", 
    message: "🚨 Locking in Suns ML tonight. Anyone riding?"
  }) {
    id
  }
}

Step 6: Create a Content Reward

Encourage users to post TikToks in exchange for free days:

mutation createContentRewardsCampaign($input: CreateCampaignInput!) {
  createContentRewardsCampaign(input: $input) {
    id
    experience {
      id
      name
    }
  }
}

Step 7: Send a Chat Message

Optional — follow up with engaged users.

mutation sendMessage {
  sendMessage(input: { 
    toUserId: "user_123", 
    message: "Saw you hit last night's parlay — appreciate you being here 🎯" 
  }) {
    id
  }
}

Next Steps

Have questions? Post in the Whop Dev Forum.